Perreault, William D. <br/><br/>
Basic Makerting A global-Managerial Approach. 

 - Boston  Mc Graw hill  2005 
 - xvi,792p.  Hard cover  27cm 
<br/><br/><label>ISBN: </label>9780072947038 
<br/><br/><label>Dewey Class. No.: </label>658.8