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1.
Principles and practice of Marketing by
Edition: 2nd ed.
Material type: Text Text
Publication details: Cengage learning 2009
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Essentials of Marketing by
Edition: 3rd ed.
Material type: Text Text
Publication details: Prentice hall 2005
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Essentials of Marketing by
Edition: 4th ed.
Material type: Text Text
Publication details: Prentice hall 2008
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